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Disney+ Messaging Design Systems

Contributions

UX Strategy, Product Design Manager & Lead, Product Marketing, Design Systems

Design Systems:

Email (Disney+, Star+. ESPN+, MyDisney)
In-App Messaging

I led each of these messaging projects as a Design Manager at Disney+. With each Design System shown here, I strived to direct the team to maintain the following principles: Reusable & repeatable design components, touch-points for brand expression, global and accessibility considerations and streamlined workflow.

My role as both design manager and director is to bridge the gap between product design and marketing design, to educate and promote thoughtful messaging systems and engineered design. I used my experience as a marketing designer to help facilitate these relationships.

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